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Home > Company > Careers > Sunrise Telecom - Associate Product Marketing Manager

Sunrise Telecom - Associate Product Marketing Manager

Associate Product Marketing Manager. (Location: San Jose, CA)
Key responsibilities:

  • Develop product positioning and messaging that differentiates your products in the market.
  • Specifying market requirements for current and future products by conducting market research supported by on-going visits to customers.
  • Driving a solution set across functional teams through product requirements, test scenarios, business case and positioning.
  • Provide content and drive product launch including a product introduction plan, pricing, press relations, data sheets, brochures, sales guides, notifications to customers and channels, product presentation, advertising, web update and promotions.
  • Developing and implementing a company-wide go-to-market plan, working with all departments to execute.
  • Perform competitive analysis

Requirements:

  • B.S. or B.A in a technical or business field.
  • Less than 2 years of product marketing experience.
  • Must be able to interpret, understand and develop technical specifications in collaboration with engineering development teams.
  • Must be able to communicate on a technical level with internal and external customers.
  • Must be able to develop financial business cases for new product introductions based upon market research and customer demands.
  • Detail Oriented, team focused, driving personality and goal driven.
  • Must be willing to develop a team culture and motivate the team to drive towards common goal.
  • 25% travel required – must also be willing to travel worldwide.
Job Code: YK-APMM. Click here to apply.
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